Meet Shawn
Shawn Alain, a Co-Founder and the COO of ROGAL Marketing Agency, embarked on his journey in media and marketing in 2000, where he swiftly garnered a collection of awards and accolades. Armed with an honors degree in Business Administration Management, he ventured into the newspaper industry in July 2000, progressing through roles as a President's Club winner, Manager, and Publisher.
Recognizing the burgeoning potential of social media, Shawn decided to transition from the newspaper business to establish a social media marketing agency. He was inspired by the feedback from numerous businesses, which revealed a gap in the market—many agencies claimed to handle social media, but few excelled at it. Determined to be an agency known for its expertise, Shawn embraced the challenge. Despite the absence of formal courses in this emerging field, he chose to write the book on social media marketing through hands-on experience.
As the COO of ROGAL Marketing Agency, Shawn brings his extensive background and entrepreneurial spirit to the forefront. His journey includes a transformative role as a Social Media Specialist at Sunshine Village Ski and Snowboard resort in 2011, where he revitalized their social media presence. Within just two ski seasons, he transformed them into an industry leader, achieving remarkable growth in their social media channels by 2,800%. His efforts earned the resort four prestigious social media awards, including Best All-Around Social Media Execution in the ski industry and a Travel Alberta Alto Award for Best Marketing Campaign over $25,000, positioning them as a top runner-up to the Calgary Stampede.
ROGAL Marketing Agency's diverse clientele spans small businesses, such as florists and bakeries, to Oil and Gas enterprises and publicly traded companies.